The desire to seek “beauty” in various different sectors compelled me to try my hand at fashion commercially and artistically, to be precise, the world of shoe design. My professional experience working for Sergio Rossi was a determining factor when embarking on this interesting, entrepreneurial, and at the same time creative, business.
Fernando Mosca Scarpe was a tongue-in-cheek idea by the creative designer who has been designing stores on an international level for twenty years. Retail space with low cost materials but high cost significance. Black rooms in ‘chalkboard enamel’, served as a backcloth to my need to write on walls…..the iron ‘ribbon’ which makes its way through the space to display the product at different heights, was constructed by a skilled metal craftsman and mounted on the spot with the addition of some further adjustments.
It is essential that the product be IMPORTANT and CLASSY…….Jimmy Choo, Sergio Rossi, Renè Caovilla, Robert Clergerie, Sigerson Morrison, Roberto Cavalli, Ermanno Scervino, Patrick Cox are the brand names we brought to Northern Spain as a first time exclusive.